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In a minor media blitz shortly before the on-sale start of the original Surface Pro, Tami Reller, who was then a co-lead of the Windows group, made the case that her company's device was a suitable replacement for both a MacBook Air and an iPad because the Surface was less expensive than the combined cost of the two Apple devices. Microsoft has juxtaposed its Surface Pro against Apple's MacBook Air since the former's first days. The pan with the Air went down, the one with the Surface went up. company has repeatedly compared to its lighter, thinner hybrid tablet.Īt the roll-out event last month, for instance, Panos Panay, the executive who leads the Surface team, put a Surface Pro 3, minus its keyboard, on one pan of a scale, a 13-in. The new trade-in deal was only the latest skirmish in Microsoft's one-way war against the MacBook Air, which the Redmond, Wash. With the maximum trade-in value for a MacBook Air, customers would be spending $479. When equipped with a keyboard - mandatory for turning the tablet into a laptop - the out-of-pocket costs begin at $1,129. MacBook Air - $999 new - is worth considerably less at Gazelle: The firm will pay just $413 for that notebook, which includes 128GB of storage.Īvailable Surface Pro 3 models start at $999. MacBook Air with a 1.7GHz Intel Core i7 CPU and 512GB of flash-based storage. MacBook Airs that have been tricked out with the optional faster processor and 512GB of storage space, both upgrades from the stock systems for steep fees at the time of purchase from Apple.Įlectronics buy-back company Gazelle, for example, will pay $628 for a 13-in. Unless Microsoft plans on being very generous, the top value of $650 will likely be awarded only to relatively new 13-in. That statement will give Microsoft considerable wiggle room in setting the value of a MacBook Air